Mailchimp's Guide to Integrate Mailchimp with Zoho CRM
This is a post from: https://mailchimp.com/integrations/zohocrm/
Key Features: Sync Mailchimp lists with Zoho CRM Campaigns and map
Mailchimp subscribers with Zoho CRM contacts/leads. SalesSignals:
Receive notifications in Zoho CRM's SaleSignals whenever a new
subscriber is added or removed and when a profile has been updated in
Mailchimp. Merge fields from your Mailchimp account with fields present
inside Zoho CRM. The chances of landing a deal are higher with customers
who have responded favorably to email marketing campaigns. MailChimp
for Zoho CRM lets salespeople prioritize their targets based on
marketing information and helps them focus on the leads most likely to
convert.
You'll also want to activate this free Zoho CRM Add-in: https://marketplace.zoho.com/crm/mailchimp?utm_source=mailchimp.com&utm_medium=isvmarketplace
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