Zoho Campaigns List Segmentation

Zoho Campaigns List Segmentation

List segmentation is one of the widely used techniques to target your prospects and customers in the marketing arena. In List Segmentation, users can divides the mailing list into different sub-sets to focus on a specific set of customers. This customer-based segmentation is based on specific criteria such as geography(country, state, city), demography (age, gender), behavior, buying patterns and more. As you begin populating Zoho Campigns lists, you'll want to cosider if segmentation will assist your marketing efforts. 






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